Clik here to view.
The Design of: SearsStyle articles
Friends, this was my last week designing for Sears and after two years I feel grateful for having worked and learned along side some truly talented people. I’m sad to leave my team, but I know that...
View ArticleClik here to view.
Design Process: Coco app’s Lil’ Monsters Sticker Pack
I’m very excited to announce that the Lil’ Monster Sticker pack I designed has launched on Coco. This was such a fun side project and I’m really glad I now have the knowledge of what goes into creating...
View ArticleClik here to view.
The Designing of: Bumpie Stickers
How might we provide more value and increase our user’s engagement with our bumpie tool? The bumpie tool is a photo tool that was originally launched in 2014 as an MVP feature in the My Pregnancy...
View ArticleClik here to view.
THE DESIGNING OF: THE BABY FEEDING GUIDE
HOW MIGHT WE HELP FIRST TIME PARENTS LEARN HOW TO FEED THEIR BABY? This is one of many questions we have asked ourselves at Babycenter. We know that as soon as a baby is born, one of the first things...
View ArticleClik here to view.
THE DESIGNING OF: MY PREGNANCY AND BABY TODAY APP RE-DESIGN
HOW MIGHT WE IMPROVE THE TRANSITION EXPERIENCE FROM PREGNANCY CONTENT TO BABY CONTENT FOR OUR USERS? In 2015, BabyCenter had 3 individual apps for parents in different stages of parenting: One for...
View ArticleClik here to view.
THE DESIGNING OF: BETH SHOLOM CONGREGATION WEBSITE
Beth Sholom approached me asking for help re-designing and modernizing their congregation’s website in order to attract a younger membership base. BEFORE THE RE-DESIGN They had a few different problems...
View ArticleClik here to view.
THE DESIGNING OF: “IS IT SAFE?” TOOL
How might we help inform pregnant women about what is safe and not safe for pregnancy? When a woman becomes pregnant, one of the first things she may wonder about is what foods/drinks She may have to...
View ArticleClik here to view.
THE RE-DESIGN OF: HOST PRICING TOOLS FOR TURO
By early 2018 Automatic Pricing, Turo’s intelligent pricing algorithm, had shown a steady decline in adoption rate from hosts. Because Turo believed that the algorithm sets better prices that lead to...
View Article
